A woman with curly hair and hoop earrings looks up at a red paper parasol being held above her by a hand with a tattooed arm. She is wearing a black hoodie with a logo showing two people under an umbrella and the text 'RANDOM ACTS OF KINDNESS'. The background is plain white.

The time to give people their flowers is now. Project Kindness is a brand that encourages philanthropy and promotes the celebration & appreciation of good people. Our limited-edition premium clothing is meant to be purchased with the intent to promote kindness!

Logo with the word 'PROJECT' in white letters on a black background and the word 'KINDNESS' in bold black letters on a white background.

“Kindness never goes out of style”

Season 1

  • A man lying on his back surrounded by black and white trash bags inside a vehicle, making peace signs with both hands.

    Random Rain

    Series: Random Acts of Kindness

    “I randomly gave out half of the hoodies and shirts I made and asked that people simply pass on the kindness. I would not have been able to spread kindness had it not been for everyone that believed in what I was trying to achieve. My goal was to provide people an opportunity to give someone their flowers.”

    -Jim

Season 2

  • Black sweatshirt with embroidered bees and a heart created with a dashed yellow line, with the text 'KIND EST'20' on the front.

    Bee Kind

    Series: Bee Kind

    Introducing "Bee Kind" – a heartwarming clothing collection that embodies the spirit of kindness and compassion. Inspired by the gentle nature of bees, this theme encourages individuals to embrace empathy, understanding, and generosity in their everyday interactions. With vibrant colors, playful designs, and uplifting messages, Bee Kind aims to spread positivity and encourage acts of kindness within communities.

  • A smiling man with a beard and dark skin wearing a gray baseball cap backwards, a white sweatshirt with black text, and black pants with a belt, standing with arms outstretched against a plain gray background.

    BIG KIND

    Series: BIG KIND

    BIG KIND is a bold and uplifting clothing series that celebrates kindness in its loudest and proudest form, honoring those who go big with their compassion and generosity. Each design embodies the spirit of giving people their flowers while they can still smell them—a tribute to kind souls who make the world brighter with their actions. With vibrant, statement-making pieces, BIG KIND is more than fashion; it’s a movement to spread positivity and celebrate kindness as the ultimate way to stand out.

  • Logo for KIND Kids Club featuring a house outline with colorful smiling geometric shapes and a sunny design in a playful style.

    Kind Kids Club

    Series: Kind Kids Club

    Kind Kids Club is a heartwarming clothing series that shines a spotlight on young people who lead with kindness, proving they are the bright future and leaders of tomorrow. This collection celebrates the next generation of changemakers by honoring their compassion, empathy, and big-hearted actions with vibrant, uplifting designs. Each piece is a reminder to give these incredible kids their flowers now, acknowledging the powerful impact of their kindness and inspiring others to follow their lead. Kind Kids Club isn’t just about what you wear—it’s a movement to build a kinder, stronger future together.

  • Text in black bold font that says 'Be Kind, Joy, #$%' with smaller text below that reads 'PROJECT KINDNESS'.

    Be Kind b!%#$

    Series: Be Kind b!%#$.

    Be Kind you Beautiful Incredibly Thoughtful, Caring, and Humble Person.

    Say it louder — with love and just enough edge. This bold and playful tee reminds the world that kindness isn't weakness — it’s a power move. Made from premium cotton with a comfortable fit, this crisp white shirt is a conversation starter and a mood.

  • White satin balloon with handwritten text 'kind & Comfy' against a white background.

    Kind & Comfy

    Introducing Kind and Comfy—a clothing series designed for ultimate comfort with a purpose. This collection features oversized weighted sweatsuits in four sleek colors: blue, green, grey, and black.

    Edition 1: Premium Kindness exudes luxury and softness, elevating comfort to a new standard.

    Edition 2: Project Kindness: The Standard is all about everyday coziness with a timeless, minimalist design.

    Step into a world where kindness and comfort collide—designed to keep you grounded, relaxed, and inspired.


  • Album cover with a black background, featuring a stylized silver sun with a spiral at the center and radiating wavy rays. Text at the bottom reads 'KIND HEAT VOL 1' in white and red, and there is a parental advisory label in the lower right corner.

    Kind Heat Vol. 1

    Inspired by the golden days of summer — when the streets buzzed with energy, and we waited all week for the next mixtape drop from our favorite artists. That pure feeling of anticipation, the first listen blasting through speakers with your day-ones, and the summer heat wrapping around you like a vibe. Back when the heat felt a little kinder.

    In honor of those memories, Kind Heat Vol. 1 brings that nostalgic energy to your fit.

    This is for the summers we grew up in… and the ones we’re making now.

    Kind Heat Vol. 1 — The drop is here. Let the vibe play out.

Season 3

  • A glass sculpture of a vintage telephone with yellow smiley face rubber balls inside, sized like eggs, stacked in a clear geometric holder. The background is dark green.

    Kill Em' With Kindness (1st Edition)

    Introducing a brand-new series for Season 3. The Kill Em With Kindness Series takes bold energy and flips it on its head. Built on the belief that strength doesn’t come from aggression—it comes from compassion—this collection blends original, edgy designs from one of my favorite artists with the warmth of a powerful message.

    Each piece is a statement: kindness isn’t weakness—it’s power, influence, and resilience.

    🔥 1st Editions

    Bang! — “Be Kind or Else”

    Kind Crime Scene

    Kind Comic #1 (A New Series!)

  • Close-up of a pink hoodie with a care label attached, showing washing instructions and a logo.

    Kind & Comfy (2nd Edition)

    We’re bringing back our fan-favorite oversized, slightly weighted sweatsuits—designed for ultimate comfort with a purpose. This edition features our signature Premium Kindness woven tags and comes in four sleek colorways: black, grey, purple, and pink.

    For this drop, we’ve added pink and purple in honor of Breast Cancer Awareness and Domestic Violence Awareness. Both causes are highlighted in October, perfectly aligning with the release of this collection. Comfort meets awareness, so you can wear your values with pride.

  • A black T-shirt featuring a design with a colorful bee, a honeycomb pattern, and dripping honey, along with the text 'KIND HORNET'S CLUB' in blue, white, and red.

    Kind Hornets Club (1st Edition)

    A special drop made exclusively for the Delaware State University Hornet family. DSU pride runs deep, and this collection celebrates the strength, spirit, and legacy of my Hornets.

    🐝 1st Editions

    Sting with Pride

    Mean Hornets?

  • Futuristic digital interface with sci-fi elements, icons, and text promoting a project called 'Kindness' with phrases like 'Destination Planet Kindness' and 'Project'

    Planet Kindness (1st Edition)

    Jim fell from the sky like a secret—one moment drifting among the stars thinking of home, the next crash-landing on Earth under a quiet night sky. His ship was broken and his heart felt heavy, but Jim believed in what he came from: Planet Kindness, a place where help always comes in unexpected ways. When humans found him, they didn’t all understand him, but they listened, stayed, shared warmth, tools, and care, and piece by piece their kindness became the fuel he needed to return home. As Jim lifted back into the stars, Earth looked brighter, carrying proof that kindness exists everywhere—and somewhere below, a kid looked up at the sky knowing they helped someone find their way back to Planet Kindness.

  • Group of five friends standing together at night in a parking lot, smiling and posing for the photo. They are wearing casual and sporty clothing, with one person wearing a bright orange hoodie, and another with a yellow sequined bag. The background is dark with visible power lines.

    PK AMBASSADOR COLLECTION

    The Ambassador Collection is a dedicated tribute honoring the chosen Project Kindness Ambassadors. Each piece in this series is thoughtfully designed to reflect their individual energy, character, and the way they embody kindness in their own unique ways. More than a collection, this is recognition—celebrating the people who represent the heart of Project Kindness and carry its message through who they are, how they move, and how they show up for others.

  • A spiral pattern of white text on a black background that repeats the phrase 'It's OK to be in a relationship' multiple times, gradually decreasing in size toward the center.

    Be Kind To Couples

    A series centered around love, connection, and kindness—specifically toward people who take a chance on relationships in a distracted, often emotionally disconnected world.

    In a space where empathy can be rare, seeing people still believe in love and choose each other brings hope. This series is a reminder to support love in all its forms. I’m rooting for your love to win.

  • Colorful retro floral design with the phrase 'Be kind to her' in bold black letters.

    Be Kind To Her

    A series dedicated to being kind to women of all shapes, sizes, walks, and stories. This collection is about giving women their flowers while they’re here—making sure they feel seen, valued, and appreciated.

    It serves as a reminder to move with softness toward women, to protect their peace, and to honor their presence. The world is a better place when women are safe, supported, and smiling.

  • Gold and white floral logo with spiral design, text reads 'Project Kindness Essentials' on a black background.

    Project Kindness Essentials

    This series represents the core of Project Kindness. It is not tied to a single theme, but instead reflects creative freedom, expression, and pieces designed from the heart.

    These are premium essentials for those who believe in PK, support the vision, and want to see it grow. A foundation collection built for the community that keeps it alive.